HubSpot to Pipedrive: The Complete Integration Guide

HubSpot and Pipedrive are two of the most popular CRM platforms, each with its own strengths. Many businesses use both - HubSpot for marketing automation and Pipedrive for sales pipeline management.

Why Integrate HubSpot and Pipedrive?

Running two CRMs in parallel creates challenges:

• Sales reps don't see marketing interactions
• Marketing doesn't know deal status
• Contacts get duplicated or outdated

With Nappoly, you can create a seamless two-way sync that keeps both systems in harmony.

What Can You Sync?

Contacts ↔ Persons

The most common sync scenario. When a contact is created or updated in HubSpot, the corresponding person in Pipedrive is automatically updated.

Key mappings:

• Name fields (firstname, lastname → name)
• Email addresses
• Phone numbers
• Custom properties

Companies ↔ Organizations

Keep your company data consistent across both platforms.

Deals ↔ Deals

Sync deal stages and values to maintain pipeline visibility.

Setting Up the Integration

Prerequisites

Before you start, ensure you have:

• Admin access to both HubSpot and Pipedrive
• Nappoly account (free tier works)

Configuration Steps

1. Authenticate HubSpot: Connect via OAuth
2. Authenticate Pipedrive: Enter your API token
3. Create a bridge: Select HubSpot as source, Pipedrive as target
4. Configure triggers: Set up webhook triggers for real-time sync
5. Map fields: Define your field mappings
6. Activate: Start syncing!

Advanced Configurations

Filtering Records

You don't always want to sync everything. Use filters to:

• Only sync contacts with a specific lifecycle stage
• Exclude test records
• Filter by owner or team

Bi-directional Sync

For true two-way sync, create two bridges:

1. HubSpot → Pipedrive
2. Pipedrive → HubSpot

Nappoly handles conflict resolution to prevent infinite loops.

Troubleshooting

Common issues and solutions:

Conclusion

A well-configured HubSpot-Pipedrive integration saves hours of manual work and ensures your teams always have accurate data.

Get started with your integration today →